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Why Lead Generation is Essential to Increasing B2B Sales Without effective lead generation, B2B sales will literally grind to a halt. While most companies are aware of this fact, many of these same companies neglect lead generation because they can’t pinpoint exactly how it helps to increase their bottom line. It is crucial that B2B […]
Customer Profiling Surveys Best Handled by Telephone There are many ways to determine if a past customer is just that, or shows promise of becoming a repeat customer. One effective method to determine the status of customers in your database is to conduct client profiling telephone surveys. Each year, businesses spend a great deal of […]
Telemarketing Calls and Lead Qualification Go Hand-in-Hand When you think of telemarketing, chances are your mind goes immediately to selling. Whether inbound or outbound, many business owners have the mistaken impression that telemarketing only belongs at the end of the sales funnel. Telemarketing, however, can play a much bigger role in increasing B2B sales. In […]
How Outsourcing Fundraising Calls Can Bring in More Donations Fundraising can be a difficult task for even the most organized and efficient organizations. Further, with every dollar spent on overhead being a dollar diverted from its core mission, it is vital that fundraising campaigns are as cost-effective as possible. While using volunteers to make outbound […]