SFHP partnered with a Bay Area vendor, Tactical Telesolutions, Inc. (TTS), to provide a multi-lingual call center. SFHP and TTS were able to recruit and train the call center staff in under three weeks to provide the much-needed support to the SFHN network for COVID-19 vaccinations.
One of the most effective ways to grow a business is by selling more products or services to current clients. They know you, so the cost of cross-selling an existing client is much lower than acquiring new business. You also can expect a much higher response rate because you’ve already established a relationship with them. And since they already understand and buy into the value you offer, it’s a much shorter sales cycle!
Times are tough and sales are hard to come by. Cross-selling is a great way to increase sales without pouring a lot of money into customer acquisition.
To benefit from cross-selling, you must do it right. An article from Business 2 Community, What is Cross-Selling and How Does it Increase Customer Spending?, lists some of the best practices for cross-selling:
One of the most effective ways to grow a business is by cross-selling more products or services to current clients. They know you, so the cost of cross-selling an existing client is much lower than acquiring new business. You also can expect a much higher response rate because you’ve already established a relationship with them. And since they already understand and buy into the value you offer, it’s a much shorter sales cycle!