Don’t Abandon Sales Appointment Setting, Outsource It

b2b appointment

Many companies have given up on B2B sales appointment setting because they feel it is too demanding. This is unfortunate because when done correctly, appointment setting allows you to be more confident in your projects and set more ambitious sales goals to grow your business. It also allows you to increase your lead-to-prospect-to-customer conversion rates.

If you are not confident in your ability to set appointments in-house, the answer is to put lead follow-up, qualification, nurturing and appointment setting in the hands of a firm that can do it for you. An article from Business 2 Community, 5 Signs that You Should Outsource Your B2B Appointment Setting, lists the telltale signs that your company would benefit from outsourcing its appointment setting process.

  1. Your sales reps are wasting time nurturing leads
  2. Dirty, incomplete and duplicate data hampers results
  3. Moving leads through your funnel takes too long
  4. Your sales reps don’t have the information they need
  5. You’re wasting resources

Great salespeople aren’t necessarily great appointment setters. If you don’t feel that you have the resources to invest in a team of appointment setters, then outsourcing is your best choice. To get the high-quality appointment setting services your business demands, contact Tactical Telesolutions at (800) 700-7422 or visit us at